About Marilyn Zayfert
Marilyn Zayfert is a powerhouse behind nonprofit growth, digital visibility, and strategic communication. She’s raised over $1 million in grant funding, launched campaigns that went citywide, and mentored hundreds through digital transformation.

She founded illumiNET Digital Marketing in 2009 to help organizations—from local arts collectives to public health agencies—translate their mission into action. Marilyn’s work spans strategic planning, social media, email campaigns, video content, and grant development. She’s been the creative force behind Staten Island’s Second Saturdays, the voice behind citywide public service outreach, and a trusted consultant during some of the most turbulent moments of the pandemic.

As an educator, she brings her expertise to classrooms at the Fashion Institute of Technology, teaching students how to make impact and strategy go hand-in-hand. Her superpower? Knowing how to turn a good idea into measurable, meaningful progress.

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